Demand Generation

 


Demand GenerationDemand Generation goes hand in hand with lead generation and business intelligence. The difference however is Demand Generation covers all marketing activities that create awareness about your product, company and industry. It includes a mix of inbound and outbound marketing to inform prospects that your solution is necessary before they have decided they may need it or before they have gone too far into their buying cycle to consider you as a viable option.

To effectively create this demand we utilise our knowledge of the Enterprise Mobility Solutions industry and using a proven method of targeting the correct decision makers both directly and indirectly (such as PPC campaigns, using LinkedIn groups and social media, whitepapers, tradeshows and e-mail campaigns) we can increase your brand awareness and ultimately your lead opportunites.